As well as writing original content for Strat-Talking.com, I also take the time to scour the web for the most poignant strategy / freelance / planning / design articles from around the web, so that you don’t have to.
1. Strat-Talking acquires CreativeAgencyFreelancing.com
We have very exciting news for all the great readers of Strat-Talking.com – we are getting bigger & better. Not only have we recorded four record readership months in a row, with a high of 5,163 visitors in August, but we have now acquired CreativeAgencyFreelancing.com which nearly doubles our reach and forms the start of the Strat-Talking Creative Blogging Network.
2. LEGO Calendar Is The Niftiest Organizer You Can Find
Wanting to find the best way to organize things in their studio, the team at Vitamins Design began the research and design for the perfect organiser. They worked around these pointers: It had to be big, show a few months ahead, work both on and offline, and be tactile and easy to understand.
3. 12 Personal Habits of Successful Marketers
The marketing experts on Entrepreneur’s Team Digital provide answers to your common questions about building an online presence. Got a question? Ask it in our comment section below or on Twitter using #TeamDigital. In this week’s column, our Team Digital answers: What’s one habit that you personally practice that makes you a better marketer?
4. Why Burberry’s CEO Will Make a Great Apple Executive
5. Chicken & branding out of the box
6. Adorable Advertisements Roll Down Baggage Conveyor Belts In Japanese Airports
The few minutes that you spent by the baggage conveyor belt at the airport waiting for your luggage is time that you won’t be getting back—so why not be entertained while you wait? The Japanese have come up with the ingenious idea of placing adorable sculptures on the baggage belts in their regional airports, which advertise local attractions and delights.
7. What Can Your Company Learn From Lego?
Companies of all sizes could learn a great deal from David Robertson’s account of Lego. In his new book “Brick by Brick” (Crown Business), the University of Pennsylvania Wharton School professor tells the story of this family-owned business that began making wooden toys in the 1930s, experimented with plastic bricks in the 1940s and in 1958 patented its clutch power — that satisfying click of bricks coming together. The company went on to become one of the most popular toys of all time. “There are now some eighty Lego bricks for every man, woman, and child on the planet,” Robertson writes.
8. They’ll Never Forget: Entrepreneurs Changed By 9/11
To varying degrees, September 11, 2001, changed us all. For the individuals who have shared their stories here, it was life changing. That fateful day was the catalyst that motivated them to become entrepreneurs or, at the very least, altered the way they ran their existing businesses. A dozen years after the Twin Towers fell, we asked entrepreneurs to reflect on that day and explain how it shaped their personal and professional trajectories. The responses, curated in this gallery, are in the words of the entrepreneurs themselves.
9. Experience retailing – adding value to the customer journey
‘Experience retailing’ isn’t a new phenomenon, it’s been around for decades, but the stakes have been raised and now for retailers to stay ahead of the game they must deliver an all encompassing in-store experience that adds value to the customer journey. IBM recently reported that consumers are increasingly purchasing through multiple retail channels and mass adoption of ‘showrooming’ – where shoppers price check and buy online while in-store – mean that retailers have to try that little bit harder to drive engagement in their physical space.
10. A Beginner’s Guide to Getting Started in Retail Ecommerce
In the fifth edition of his book Retail in Detail, retail business owner and consultant Ronald L. Bond offers small-business owners an updated, no-nonsense guide to the world of retailing. In this edited excerpt, the author discusses the subjects you must address when deciding whether to sell online. Because shoppers are clearly enamored with the speed and convenience of internet shopping, you should consider the internet as a primary selling venue or, at least, as an adjunct to other retail venues.
What are the best strategy blog posts from around the web you’ve seen this month?
(Feel free to include Strat-Talking or Creative Agency Freelancing content)