Sunday , 23 July 2017
Home > Tag Archives: Making the leap

Tag Archives: Making the leap

What does a strategist do?

What does a strategist do?

Having just come back from an all-family get together I have inevitably had to answer the ‘so what does a strategist do?’ question. My mum knows I am in ‘marketing’ but for years she thought I was in advertising as that’s the only ‘marketing’ that she knows… I have gently been trying to update and educate her as to the ... Read More »

A huge thank you to all of you from GD | Inspires

GD | Inspires

Five year ago today I rebranded my strategy consultancy, GD | Inspires The aim was to be a lot more focused and with clear objectives for future success with a view to this business being able to support not only me but also my family. Prior to GD | Inspires I had been freelancing and working for agencies with more of ... Read More »

10 things I love about being a strategist

10 things I love about being a strategist

My name’s Greg, and I’m a strategist. Here are the 10 things I love about being a strategist… Here are the 10 things I love about being a strategist… in text format: Being able to provide a clear view on to a brand’s situation, take a fresh eyes approach to unearthing opportunities to leverage past successes with future growth in promoting brand ... Read More »

Methodologies to Negotiate a Salary as a New Grad

graduate negotiations

Methodologies to Negotiate a Salary as a New Grad We often hear that employers are willing to negotiate a salary with job applications, especially when these applicants are students. However, the problem is not the employer but the student who’s afraid to negotiate. In an attempt to get the new job they feel intimidated due to their lack of experience. ... Read More »

How to go about making money as a strategist

Making money as a strategist

The best piece of advice I have ever received in my career was: Greg, you are not going to work here forever, two years would be a good innings, you should not want to work here forever, the way you learn and start making money as a strategist is to move around in the agency world, not staying still too ... Read More »