Thursday , 29 June 2017
Home > FAQ > Do you need specific qualifications to become a strategist? What kind of experience is most valuable?

Do you need specific qualifications to become a strategist? What kind of experience is most valuable?

There are MBAs in brand management and strategy available at most good universities now such as:

Graphic Branding and Identity at the London College of Communication
Brand Development at Bath Spa University
Design and Branding Strategy at Brunel University

… but in truth any degree in business and/or marketing should suffice. It is more about how you think and tell your story that matters – try to get internships in a couple of agencies to understand how things work or work client side, as I did, for a couple of years to understand how brands live and breathe and what the challenges are so that once agency side you are able to work with client issues and processes much more effectively.

Claim your free templates
Includes: a creative briefing template, an invoice template, a positioning template, a business model template & more!
We hate spam just as much as you

About GregDillon

Greg is the founder of strategy consultancy GD | Inspires and spends his days strategising for various design agencies and clients around the world - see more at http://gdinspires.com. He is also a prolific entrepreneur having launched Strat-Talking.com - a website aimed at giving advice and insight to new, existing and veteran freelancers as well as commenting on all things strategic. Feel free to email him at: greg@gdinspires.com or follow on Twitter @StratTalking

Leave a Reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>