As well as writing original content for Strat-Talking.com I also take the time to scour the web for the most poignant brand freelance / planning / design articles and the best strategy blog posts from around the web, so that you don’t have to.
Here are the five best strategy blog posts from around the web for May 2013
1. Creating a home office
I was featured on the Work From Home Wisdom blog… Greg Dillon describes how he set up and uses his home office. Greg is a freelance brand strategy consultant and spends his days strategising for various design agencies and clients around the world. He describes how he transformed what had become a junk room into an inspiring home office
2. Halifax eases up freelancer mortgage rules
Excellent news for freelancers and contractors struggling to secure a mortgage this morning, as Halifax has become the first High Street lender to offer mortgages to self-employed individuals based on a multiple of their day rate, with no requirement to prove historical income.
3. Former CIA Officer Reveals How to Get Ahead of Your Competition
To get ahead in business, entrepreneurs need a competitive advantage. Former CIA undercover officer J.C. Carleson says the key to getting ahead of your competition is thinking like a spy. “Small-business owners can learn a lot from the world of espionage,” says Carleson, who spent eight years with the CIA. She was surprised to discover that her undercover life had taught her more valuable, business-applicable skills than all of her previous corporate positions.
Original article located here
4. Brand Strategy And Jung’s Archetypes
Archetypes in product branding are nothing new. The Jungian-based psychology behind the use of archetypes began in earnest shortly after World War II. Carl Jung, the founder of analytical psychology, also conceptualized the theories of archetypes and the collective unconscious. His theories certainly seem to have great merit, given their unparalleled success when applied to consumer marketing and product branding.
5. Hyper-Curious and Willing to Fail: How You Can Be More Like Steve Jobs
Apple co-founder Steve Jobs was one of the most recognizable, respected and feared entrepreneurs in the tech industry. Aspiring business owners continue to look to Jobs’ accomplishments for inspiration and motivation.
6. 25 design agencies to follow on Twitter
Seeking some inspiration but don’t know where to look? Head over to Twitter and follow these top design agencies who will point you in the right direction. The Internet is full of inspiring content and Twitter is a great place to find it. But the social media site can often be an overwhelming experience if you don’t know where to look. So to help you out, we’ve rounded up this list of some top design agencies to follow on Twitter who will point you in the direction of awesome creative content and inspiring graphic design trends.
7. 5 Lessons from Warren Buffett’s Office Hours
It’s easy to have a mentor-crush on Warren Buffett: He’s worth $50 billion, he’s had friendships that have lasted decades, he leans in. For an hour this afternoon, the Sage of Omaha made our mentee dreams come true.
8. Shoppers missing out on bargains because supermarkets are bombarding them with so many posters and signs they can’t take in all the offers
The weekly supermarket shop can be a perplexing chore – so much so, say experts, that we are missing out on bargains. Shoppers pushing trolleys through the aisles are confronted with so many competing posters and signs that they cannot take them all in, according to behaviour analysts. As a result, the subconscious takes over and we tend to fill our trolleys with items regardless of whether or not they are good value.
9. Check Out The Desks Of 23 Successful Tech People
The world’s most successful people don’t mess around when it comes to their working space.
A desk has to be a place where you can be productive, healthy, and comfortable for many hours, day in day out. Craigslist founder Craig Newmark prefers a sparse desk, while Michael Moritz, Chairman at Sequoia Capital, keeps a bottle of emergency whiskey “for the bad surprise.”
10. How Dove’s Real Beauty Video Touched a Nerve and Went Viral
Dove’s Real Beauty Sketches video has been viewed more than 27 million times in the past 10 days.What do you think?
In keeping with the spirit of its Real Beauty campaign, Dove commissioned a FBI-trained sketch artist to draw women based on how they see themselves; he then drew the same women again based on the description of others.
The big reveal takes place when the side-by-side sketches are shown to the subjects. Women are clearly their own harshest critics, hence the tagline, “you’re more beautiful than you think.”
What are the best strategy blog posts from around the web you’ve seen this month?
(Feel free to include Strat-Talking content)