I follow a lot of people across my personal Twitter and the Strat-Talking.com Twitter feed, sometimes you can get lost in the myriad of brilliance and also of mediocrity out there so I thought I’d take an hour or so and put together the 20 design and branding agencies worth following on Twitter
Let me know if there are any more that you think should have been added in the comments below.
1. Sterling Brands
One of my favourite agencies. Sterling Brands, based in Manhattan, work on some of the world’s greatest brands to not only redefine them and their category but also to refresh they pack and identity as a whole. Debbie Millman, one of their VPs, posts regular visual essays and Design Matter podcasts. Their brand management is worth knowing about.
A logo is not a brand– A great new article up on the 3B: sterlingbrands.com/blog/
— Sterling Brands (@SterlingBrands) March 19, 2013
02. Blue Marlin Brand Design
A little biased here as I worked with the New York studio of BM to implement their social strategy but it has really been ramped up in the last few months. Great finds, great insight in brand strategy and awesome packaging design.
Brands are proud of their products so they’re using transparent packaging to display them bit.ly/ZponZP
— Blue Marlin (@Bluemarlinbd) April 25, 2013
03. Engine Service Design
I love these guys. Have worked with them for the last year and they are amongst the smartest people I have ever worked with. Everyone has a fascinating side project or PHD or design project on the go as well as working damned hard.
— Engine|ServiceDesign (@hereatEngine) April 25, 2013
04. Wolff Olins
Lots of different people malt up their twittersphere, chipping in unique viewpoints from all over the world about innovation and brand building.
— Wolff Olins (@WolffOlins) April 25, 2013
These guys are awesome. Aside from following them, check out their website, everything about it is great from their people page to their projects and process pages… just wow. Even their personalised shortlink URL is quirky.
— BLITZ (@BLITZagency) March 5, 2013
06. Wieden+Kennedy London
They say: An independent, creatively-led communications agency. We exist to create strong, provocative relationships between good companies and their customers.
Google have named W+K’s Nike Five campaign as one of their ’87 Cool Things: Experiments in Digital Creativity’ http://bit.ly/3SuAq1
— Wieden and Kennedy (@wklondon) September 24, 2009
Fantastic marketing communications consultancy that challenges established thinking and researches, produces and publishes frankly addictive trend reports that really make you think and make you instantly smarter!
— JWTIntelligence (@JWTIntelligence) April 22, 2013
Lovely agency, the tweet embedded below is exactly why. They care about their people and celebrate with them. Have been doing some great work with Coke Zero recently too. Keep it up guys.
Proud to announce 10 top promotions at Droga5 across key departments: droga5.com/promotions/
— Droga5 (@droga5) April 19, 2013
09. BBH Labs
In their words: Marketing skunkworks | Innovation & new models for marketing & for creative businesses | Part of BBH.
— BBH Labs (@BBHLabs) March 21, 2013
10. Jack Morton
All about brand creating great brand experiences as well as showcasing some of the best campaigns and insights around – their recent series of tweets about presentations they have crafted are worth taking a look.
— jackmorton (@jackmorton) April 19, 2013
11. We Are Social
I love how they talk about themselves… a global conversation agency. Great insight, both from them and from third party links. One to keep you up to date with all things social.
In case you missed it yesterday, our regular mashup of the week’s social media news – bit.ly/145FR0j
— We Are Social (@wearesocial) April 9, 2013
12. Studio Output
UK-based creative agency that focusses on ideas and innovation with some cool clients – always active with exhibitions and shows. Interesting people.
— Studio Output (@StudioOutput) April 18, 2013
Intriguing, varied content that delivers on their core competencies of research,
strategy, design, marketing and technology.
At least your heartbreak can be tax-deductible: huge.is/11n0rC9
— Huge (@hugeinc) April 18, 2013
Very active twitter feed covering all things advertising, good source of job lists and also intriguing insight into how they think about and treat consumers through clever advertising.
NYC’s 20 Most InDemand Employers [INFOGRAPHIC] – O&M is #9! We’re honored to be listed among such great companies.blog.linkedin.com/2013/04/18/new…
— Ogilvy & Mather (@OgilvyWW) April 18, 2013
Nice, active Twitter feed here bringing insightful blogs and customer needs-driven responses to real world problems. More pure branding than design, definitely worth a follow.
— Landor Associates (@landor_dot_com) April 17, 2013
One of the biggest and the best agencies on the planet, consistently great work, consistently powerful insight unearthing and consistently curious. One of my most highly regarded career mentors (Rob Palermo) is ex-Interbrand, great mind, great guy.
— Interbrand (@Interbrand) April 17, 2013
The world’s largest independent design consultancy, tweeting all things design. They are great at sharing and not shouting about themselves too much – nice work guys.
“Many designers spout design jargon and meet resistence from clients. So they switch to business jargon, which is worse.” @michaelbierut
— Pentagram Design (@pentagram) April 14, 2013
18. The Neighbourhood
Manchester based agency doing interesting work and centring all they do around great storytelling. Love their tone of voice and graphic style.
One of our favourite things this week… can you top it? tokyocitysymphony.com
— The Neighbourhood (@neighbourhood) April 25, 2013
19. Leo Burnett
Great agency that tweets all kinds of interesting links and insight. They win a lot of awards and have quite a few little side projects such as LB Sidenotes to keep you interested.
Bernardin: Ability to deliver big-platform ideas & integrated executions is competitive advantage for Leo Burnett. #PublicisInvestorDay
— Leo Burnett (@LeoBurnett) April 23, 2013
20. GD | Inspires
Didn’t see it coming? Really? I had to shove a quick plug for my strategic design consultancy. Whilst it does not have a dedicated Twitter feed, between my personal one and the Strat-Talking.com one you will be kept up to date with all things design, strategy and innovation.
7 types of freelance strategy project | LinkedIn buff.ly/ZfLuVH
— Greg – Strat-Talking (@StratTalking) April 22, 2013